With over 30 years of experience leading sales organizations in media, Software as a Service, Ad Tech and Mar Tech, Geoff Dodge launched One to Won in 2014 as a sales productivity improvement practice. When executives at AOL saw the program, they wanted to implement his concepts exclusively, and hired Geoff as Head of Sales Productivity. Geoff built a sales excellence and enablement operation to support over 2,000 employees globally, and the organization delivered measurable productivity gains.
One to Won relaunched in 2019 to help sales organizations operate with best practices proven to drive tangible increases in sales productivity. Engagements focus on helping sales teams to agree on, train on, and adopt sales habits that are simply more efficient and effective. Programs align sales teams on playbooks, introduce methods to coach effective playbook execution, and leverage CRM to measure and report on where productivity is improving.
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